Privacy policy

1) Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data are all data with which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is CONSALNET GmbH, Macherstr. 54, 01917 Kamenz, Germany, E-mail: info@wallarena.com. The controller responsible for processing personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 When using our website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to the site server (so-called “server log files”). When you access our website, we collect the following data, which are technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you accessed the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or otherwise used. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to us), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

For hosting our website and displaying the page content, we use a provider who provides its services itself or through selected subcontractors exclusively on servers within the European Union.

All data collected on our website are processed on these servers.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), while others remain on your device longer and enable the storage of page settings (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.

If personal data are also processed by individual cookies used by us, the processing takes place in accordance with Art. 6(1)(b) GDPR either for the performance of the contract, in accordance with Art. 6(1)(a) GDPR in the case of consent given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contacting us

When contacting us (e.g., via contact form or email), personal data will be processed solely for the purpose of handling and responding to your request and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6(1)(f) GDPR. If your contact aims at concluding a contract, then the additional legal basis for the processing is Art. 6(1)(b) GDPR. Your data will be deleted once it is clear from the circumstances that the matter in question has been conclusively clarified and provided that there are no legal storage obligations.

6) Comment function

In the context of the comment function on this website, in addition to your comment, information about the time the comment was created and the commentator name you have chosen will be stored and published on this website. Furthermore, your IP address will be logged and stored. This storage of the IP address is done for security reasons and in case the data subject violates the rights of third parties or posts unlawful content by submitting a comment. We need your email address in order to contact you if a third party objects to your published content as unlawful.

The legal bases for storing your data are Art. 6(1)(b) and (f) GDPR. We reserve the right to delete comments if they are objected to as unlawful by third parties.

7) Data processing when opening a customer account

In accordance with Art. 6(1)(b) GDPR, personal data will continue to be collected and processed if you provide them to us when opening a customer account. The data required for account creation can be seen from the input form on our website.

You can delete your customer account at any time by sending a message to the address of the controller mentioned above. After deletion of your customer account, your data will be deleted provided that all contracts concluded through it have been fully processed, no legal retention periods apply, and there is no legitimate interest on our part in further storage.

8) Use of customer data for direct advertising

Subscription to our email newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure to send the newsletter, which ensures that you only receive newsletters if you have explicitly confirmed your consent via a verification link sent to the specified email address.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. When registering for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later time. The data collected during the newsletter registration will be used strictly for the purpose of newsletter distribution.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned above. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list unless you have expressly consented to further use of your data or we reserve the right to use your data in a manner that is legally permitted and about which we inform you in this policy.

9) Data processing for order handling

9.1 Submission of image files for order processing via email

On our website, we offer you the opportunity to personalize products by submitting image files via email. The submitted image will be used as a template for personalizing the selected product.

You can send one or more image files from your device storage to us via the email address provided on the website. We collect, store, and use the submitted files solely for the production of the personalized product as described on our website. If the submitted image files need to be passed on to specialized service providers for production and handling of the order, you will be explicitly informed in the following sections. No further disclosure will take place. If the submitted files or digital content contain personal data (especially images of identifiable persons), all described processing steps are carried out exclusively for the purpose of processing your online order in accordance with Art. 6(1)(b) GDPR.

After the final processing of the order, the submitted image files will be automatically and completely deleted.

9.2 To the extent necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6(1)(b) GDPR.

If we owe you updates for goods with digital elements or digital products based on a contract, we will use the contact data you provided during the order (name, address, email) to inform you personally about upcoming updates via appropriate communication channels (e.g., by mail or email) within the legally prescribed period as part of our legal information obligations in accordance with Art. 6(1)(c) GDPR. Your contact data will be used strictly for this purpose and will be processed only to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. Certain personal data are transmitted to these service providers in accordance with the following information.

9.3 Transfer of personal data to shipping service providers

- DPD

As a transport service provider, we use the following company: DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg, Germany.

We transmit your email address and/or telephone number to the provider in accordance with Art. 6(1)(a) GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or sending a delivery notification, provided that you have given your explicit consent during the ordering process. Otherwise, we only transmit the recipient’s name and the delivery address to the provider in accordance with Art. 6(1)(b) GDPR for the purpose of delivery. The data is transferred only to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or a delivery notification is not possible.

Consent may be revoked at any time with effect for the future by contacting the controller named above or the provider.

9.4 Use of Payment Service Providers (Payment Services)

- PayPal

On this website, one or more online payment methods from the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.

If you select a payment method from the provider where you make an advance payment, the payment data you provide during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be transmitted to the provider in accordance with Art. 6 para. 1 lit. b GDPR. Your data will only be transferred for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method where we provide advance performance, you will also be asked during the order process to provide certain personal data (first and last name, street, house number, postal code, city, email address, telephone number, and, if applicable, details of an alternative payment method).

In such cases, in order to safeguard our legitimate interest in determining your creditworthiness, this data will be forwarded to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. Based on the personal data you provide and additional data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the selected payment option can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of the score values.

You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Stripe

On this website, one or more online payment methods from the following provider are available: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland.

If you select a payment method from the provider where you make an advance payment (e.g., credit card payment), the payment data you provide during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be transmitted to the provider in accordance with Art. 6 para. 1 lit. b GDPR. Your data will only be transferred for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method where the provider provides advance performance (e.g., invoice purchase, installment payment or direct debit), you will also be asked during the order process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, details of an alternative payment method).

In order to safeguard our legitimate interest in determining the creditworthiness of our customers, this data will be forwarded to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. Based on the personal data you provide and additional data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the selected payment option can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of the score values.

You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

10) Site functionalities

10.1 Facebook plugins

This website uses plugins from the social network: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

To protect your data, these plugins are integrated using a “2-click” or “Shariff” solution and are initially deactivated.

Only when you activate the plugin and thereby give your consent (Art. 6(1)(a) GDPR), a connection to the provider’s servers is established, and data such as your IP address, browser, and visit history are transmitted.

If you are logged into your social media account, these actions may be visible to your contacts. You can revoke your consent anytime by deactivating the plugin again. The revocation does not affect data already transmitted.

Data may also be transferred to Meta Platforms Inc., USA. The provider is certified under the EU-US Data Privacy Framework.

10.2 Instagram Plugins

Plugins of the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

These plugins enable direct interactions with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called “2-click” or “Shariff” solution.

This integration ensures that when you access a page of our website that contains such plugins, no connection to the provider’s servers is established yet.

Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR does your browser establish a direct connection to the provider’s servers. In this process, certain information about your device (including your IP address), your browser, and your page history is transmitted to the provider and may be further processed there, regardless of whether you are logged into an existing user profile.
If you are logged into an existing user profile on the provider’s social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation does not affect data that has already been transmitted to the provider.

Data may also be transferred to: Meta Platforms Inc., USA.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

10.3 YouTube

This website uses plugins for displaying and playing videos from: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, Ireland

Data may also be transmitted to: Google LLC., USA

When you visit a page with such a plugin, your browser connects to the provider’s servers. Certain information, including your IP address, is transmitted.

When you start playback, the provider may set cookies to collect information about user behavior and prevent misuse.

If you're logged into a YouTube account, the playback will be linked to that account. To prevent this, log out beforehand.

These actions are performed only with your explicit consent (Art. 6(1)(a) GDPR), which can be revoked via the cookie consent tool.

10.4 Cloudflare Turnstile

On this website, we use the CAPTCHA service of the following provider: Cloudflare, Inc., 101 Townsend St., San Francisco, CA 94107, USA.

The service checks whether an input is made by a natural person or abusively through machine and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this data to the provider’s servers for evaluation.

The legal basis is our legitimate interest in determining individual accountability on the internet and preventing abuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

11) Web Analytics Services

11.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, Google Analytics 4 sets cookies when you visit the website. These are small text files stored on your device that collect certain information. The scope of this information also includes your IP address; however, Google shortens the last digits of the IP address to exclude direct personal identification.

The information is transferred to Google servers and further processed there. This may also involve transfers to Google LLC based in the USA.

Google uses the collected information on our behalf to evaluate your use of the website, compile reports on website activity for us, and provide other services related to website usage and internet usage. The shortened IP address transmitted by your browser within the scope of Google Analytics will not be merged with other Google data. The data collected as part of Google Analytics 4 usage is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the device used, only takes place if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the website. You can revoke your consent at any time with future effect. To exercise your right of withdrawal, please deactivate this service via the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with Google that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

Further legal information about Google Analytics 4 can be found at:
https://policies.google.com/privacy?hl=en&gl=en
https://business.safety.google/privacy/
https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google Analytics 4 uses the special “demographic characteristics” feature and can generate statistics that provide information about the age, gender, and interests of website visitors. This is done through the analysis of advertising and information from third parties. This makes it possible to identify target groups for marketing activities. However, the collected data cannot be assigned to any specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension of Google Analytics 4, Google Signals may be used on this website to generate cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the “Personalized Advertising” feature in your Google account settings. To do so, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=en Further information about Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension of Google Analytics 4, the “UserIDs” function may be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, created an account on this website, and log in to this account on different devices, your activities, including conversions, may be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

11.2 Google Tag Manager

This website uses the “Google Tag Manager”, a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as “Google”).

Google Tag Manager provides a technical framework for bundling various web applications, including tracking and analytics services, and for configuring, controlling, and linking them to conditions via a unified user interface. Google Tag Manager itself does not store any information on user devices or read such information. The service also does not perform any independent data analysis. However, when accessing a page, your IP address is transmitted to Google via Google Tag Manager and may be stored there. A transfer to servers of Google LLC in the USA is also possible.

This processing is only carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google Tag Manager will not be used during your visit to the website. You can revoke your consent at any time with future effect. To exercise your right of withdrawal, please deactivate this service via the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

12) Retargeting / Remarketing and Conversion Tracking

Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google AdWords). In relation to the data of advertising campaigns, we can determine how successful individual advertising measures are. Our aim is to display advertising that is of interest to you, make our website more interesting for you, and achieve fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an ad placed by Google Ads. Cookies are small text files that are stored on your device. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies therefore cannot be tracked across the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive information that can personally identify users. As part of using Google Ads, personal data may also be transmitted to servers of Google LLC in the USA.

Details about the processing initiated by Google Ads Conversion Tracking and how Google handles data from websites can be found here:
https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of cookies for reading information on the device used, is only carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with future effect by deactivating this service via the “cookie consent tool” provided on the website.

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=en

Please note that certain functions of this website may not be available or may only be available to a limited extent if you have disabled the use of cookies.
Google’s privacy policy can be viewed here: https://www.google.en/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

13) Tools and Miscellaneous

Cookie Consent Tool

This website uses a so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications that require consent. The “cookie consent tool” is displayed to you when you access the website in the form of an interactive user interface, where you can grant consent for specific cookies and/or cookie-based applications by selecting checkboxes. By using the tool, all cookies/services that require consent are only loaded if you provide the appropriate consent by selecting the respective options. This ensures that such cookies are only set on your device if consent has been granted.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed in this context.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Another legal basis for processing is Art. 6 para. 1 lit. c GDPR. As the controller, we are subject to the legal obligation to make the use of technically non-essential cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

Further information about the operator and the configuration options of the cookie consent tool can be found directly in the corresponding user interface on our website.

14) Rights of the Data Subject

14.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) with regard to the processing of your personal data by us as the controller. For the respective conditions of exercise, reference is made to the legal basis cited:

  • Right of access pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Art. 16 GDPR;
  • Right to erasure pursuant to Art. 17 GDPR;
  • Right to restriction of processing pursuant to Art. 18 GDPR;
  • Right to notification pursuant to Art. 19 GDPR;
  • Right to data portability pursuant to Art. 20 GDPR;
  • Right to withdraw granted consent pursuant to Art. 7 para. 3 GDPR;
  • Right to lodge a complaint pursuant to Art. 77 GDPR.

14.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH FUTURE EFFECT FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

15) Duration of Storage of Personal Data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – where applicable – additionally by the respective statutory retention period (e.g., retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the data concerned will be stored until you withdraw your consent.

If statutory retention periods exist for data processed within the framework of contractual or quasi-contractual obligations on the basis of Art. 6 para. 1 lit. b GDPR, such data will be routinely deleted after the retention periods expire, provided that they are no longer required for the fulfillment or initiation of a contract and/or there is no legitimate interest on our part in continued storage.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, such data will be stored until you exercise your right to object pursuant to Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the establishment, exercise, or defense of legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, such data will be stored until you exercise your right to object pursuant to Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information of this declaration regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.